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5 Reasons why your next listing presentation should feature RPR

June 13 2013

NAR RPR 20160617You know that old saying, "You only have one chance to make a first impression"? Well, it couldn't be truer than when describing a listing presentation appointment. You must show up prepared. You need to stand out from all the other agents the sellers are interviewing. You must prove your local market expertise. Without a doubt, you know you're the best REALTORĀ® for the job, but you must convince the sellers.

You need a comprehensive, yet easy-to-understand report. You want something impressive, something to make you stand out. Enter Realtors Property Resource, NAR's national parcel-centric database containing over 150 million properties. As a member benefit exclusively for REALTORSĀ®, not only does RPR has all the data you need, but in a format sure to impress even the most picky client. Consider this:

1. An RPR Seller's Report can be quickly run on over 150 million properties in the country and includes data such as mortgage information, distressed information, tax assessment history, historical photos, and more.

2. An RPR Seller's Report shows detailed market activity over time, showing your clients exactly what is going on in their neighborhood. Do your sellers live in an area with many distressed properties? Are homes selling quickly with multiple offers? Charts, graphs and detailed market information are automatically included in the RPR Seller's Report.

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