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Browse the siteApril 13 2020
I recently talked about trending data as we are seeing it now. You can find that article by clicking here, and you may want to read it before reading this article.
Additionally, I did a follow-up article to the first one where I discussed Rate of Change analysis methodology that I use from ITR Economics. That article can be found here and I also recommend reviewing that article first before you read this one.
For this article, I want to discuss analyzing the lead flow into your business from your website. I will caution that you need to consider multiple factors when tracking and analyzing your lead flow. I'll mention some of these below.