June 08 2018
The amazing advantages of video have many agents dipping their toe in the real estate video marketing waters. With so many agents touting success, newcomers are looking to tricks of the trade for maximizing response time and success in their video marketing endeavors. Is there a common thread?
Among the 'who's who' of real estate video content creators, a wide array of styles, tactics and channels are used. But among them, two facets prevail: Quality and quantity. Let's take a closer look:
Delivering quality, quantity, variety and consistency, this obsessive vlogger has racked-up more than 1.25 million views via the 300 uploaded videos on his YouTube channel, with a playlist packed with listing videos, marketing tips – even family vacation clips.
With nearly 1.6 million views and 500+ YouTube videos, Jessica records nearly every one of her videos while safely parked in her car (the rest while dancing), answering real estate questions, outlining issues, and exposing problems and opportunities.
Alvin's personable approach and subtle, yet helpful production techniques shine, helping him connect with the community via his fun, lively video lineup.
When Kelly began her career in real estate, she knew video marketing would be an ideal way to distinguish herself from competitors. Using her background as a TV news reporter, her beautifully-produced, highly-informative videos and numerous webcam responses keep her firm in the spotlight.
Erik's YouTube channel has earned him tens-of-thousands of views from 100+ videos, including simply produced, handheld recordings of multi-million dollar listings, proving quality videos don't require a mega-budget.
Get Googling on these real estate video marketing gurus, taking notes on their successes. Begin developing your own online video marketing arsenal with ideas from these articles.
To view the original article, visit the Properties Online blog.